Yakult stands as a testament to the enduring philosophy of its founder, Minoru Shirota, known as "Shirota-ism." This guiding principle, which has been at the heart of the company since its inception in 1935, is built on three foundational pillars: preventive medicine, promoting intestinal health for longevity, and making products affordable for everyone. The birth of the Yakult probiotic drink marked a significant milestone in realizing Shirota's vision of enhancing health through the gut. To this day, Yakult continues to embody these core values, ensuring that Shirota's legacy lives on in every bottle, making good health accessible to people worldwide.
